Have you ever thought about a racing car driver? In racing your car goes where your eyes go. The best drivers don’t dwell on the future or the past. The best drivers only focus on the present. No one knows what curves life will throw at you. But if a driver has the courage to create their own conditions then the rain is simply rain.
Keep this in mind in a world where emerging technologies – from mobile innovation to big data and artificial intelligence are enabling more personalized experiences in new contexts. This type of disruption not only creates new opportunities but also creates seismic shifts in consumer behaviour and expectations. Today’s strategic partnering is pushing platforms and products into new markets, exposing brands to new constituencies, creating new niches and enabling organisations to leapfrog the traditional barriers of expansion and scale by using the core competencies of each partner.
Its not just NOVUS Search Partners saying this!
- Research by the World Economic Forum in 2019 demonstrates strategic partnerships aren’t just an emerging trend, rather, it’s emerging as a new core competency for leading businesses across industries.
- Overwhelming the research speaks to the broader current global condition – it is no longer a zero-sum game and that the focus is increasingly on growing the overall pie, not just your organisations specific piece of it.
Why does Fintech exist? Isn’t it to remove friction and make payments as seamless, simple, secure and efficient as possible? Let’s look a little deeper – Isn’t every company competing against the same common challenge: CASH. The world is going cashless and physical money keeps people out of the global economy. It has been estimated that more than 2 billion people are significantly underserved by the traditional financial system. How do you bring people into the economy in a real, lasting way? By collaborating across and within the system. One top five global fintech has established more than 25 strategic partnerships in and around their sector in the last 2 years alone. The measurable benefits to it its operating culture, its brand, its bottom line and its social impact standing are significant!